United States Beer Market Size, Industry Share, Historical Analysis and Opportunity Assessment 2022-2027
According to IMARC Group latest report titled “United States Beer Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027”, offers a comprehensive analysis of the industry, which comprises insights on beer industry in US. The report also includes competitor and regional analysis, and contemporary advancements in the market. The United States beer market is expected to exhibit a CAGR of 2.93% during 2022-2027.
Beer is a popular alcoholic beverage that is crafted by fermenting grains, such as barley, wheat, oats, and rye. The process of making beer begins with steeping the grains in hot water, which releases the sugars and creates a sweet liquid known as wort. This wort is then boiled and fermented with yeast, which converts the sugars into alcohol. After fermentation, the beer is usually filtered, bottled, and carbonated. It can have a range of flavors, from light and crisp to dark and malty, and is often flavored with herbs, spices, fruits, and vegetables to create a variety of unique styles. Popular beer styles include lagers, pilsners, ales, stouts, and wheat beers, commonly packaged in cans and glass bottles. Additionally, beer is known to contain essential minerals, fibers, vitamins, polyphenols, and antioxidants and can be beneficial in reducing stress, strengthening muscles, and improving cognitive functioning when consumed in moderation.
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The escalating consumption of beer among millennials majorly drives the market in the United States. This can be attributed to the rising preference for high-quality and authentic beer during celebrations and social and cultural gatherings. Since craft beer is brewed in smaller batches, allowing brewers to experiment with different flavors and styles is catalyzing the market as it aids marketers in attracting the attention of many consumers. In addition to this, the growing popularity of craft beer is also helping to drive the market across the country. Apart from this, the widespread adoption of social media marketing among leading manufacturers to differentiate their brands and reach a wider audience is contributing to the market. In line with this, key players are introducing beer with reduced sugar levels that appeal to health-conscious consumers while creating beer variants prepared from natural and sustainably sourced ingredients, is creating a positive market outlook.
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United States Beer Market Segmentation:
Our report has categorized the market based on region, product type, packaging, production, alcohol content, flavor, distribution channel and end use industry.
Breakup by Product Type:
- Standard Lager
- Premium Lager
- Specialty Beer
Breakup by Packaging:
- PET Bottle
- Metal Can
Breakup by Production:
Breakup by Alcohol Content:
Breakup by Flavor:
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Specialty Stores
- Convenience Stores
Breakup by Region:
Key highlights of the report:
- Market Performance (2016-2021)
- Market Outlook (2022-2027)
- Porter’s Five Forces Analysis
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain
- Comprehensive Mapping of the Competitive Landscape
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